April 17, 2024Introducing Our Vision: Elevating Creativity, Inclusivity, and Community Engagement

It is with great excitement and enthusiasm that we unveil the Rotary Centre for the Arts' new three-year strategic plan for 2024-2027. Rooted in our commitment to fostering creativity, inclusivity, and community engagement, this plan charts a course for the future that builds upon our rich history and propels us toward even greater heights.

To view full strategic plan, click here.

What Makes Us Unique:

Since our inception in 2002, the Rotary Centre for the Arts has served as a beacon of cultural enrichment and community engagement in the picturesque Okanagan region. Our centre has evolved into a vibrant hub where creativity flourishes, and inclusivity thrives. At the heart of our identity lies a commitment to collaboration, creation, and inclusion, shaping every facet of our operations and programming.

As we embark on this journey, we remain unwavering in our dedication to nurturing a dynamic space for artistic exploration and innovation within our community. Our vision extends beyond preservation; we aspire to elevate the arts as a catalyst for societal healing, unity, and progress.

The Impact of the Global Pandemic:

In the wake of a global pandemic that has profoundly impacted the arts landscape, our strategic planning takes on renewed significance. We recognize the challenges faced by artists, performers, and cultural institutions, and we stand poised to navigate this period of recovery with resilience and determination.

Our Strategic Objectives:

Central to our strategic objectives is the amplification of diverse voices and perspectives within our programming. We are committed to championing underrepresented artists and cultivating an environment where all individuals feel seen, heard, and valued. Through strategic partnerships, outreach initiatives, and innovative programming, we aim to dismantle barriers to access and foster a more inclusive arts ecosystem.

Moreover, we reaffirm our belief in the transformative power of creative expression to illuminate the human experience and spark meaningful dialogue. As we embark on this journey, we invite our communities to join us in shaping a future where the arts serve as a catalyst for positive change and collective growth. Together, we will forge ahead, celebrating the enduring relevance of the arts in enriching our lives and strengthening the fabric of our communities.

Our Cornerstones and Pillars:

At the core of our strategic vision lie five cornerstones: Spaces, Vitality, Capacity, Connections, and Sustainability. These cornerstones serve as the foundation for our work, guiding us in our mission to empower artists and communities through the inclusive and transformative force of creative expression.

Building upon these cornerstones, we have established two pillars of work: Quality of Services and Programs, and Excellence in Internal Processes. Through collaborative partnerships, diverse programming, accessible approaches, and community engagement, we will continue to deliver high-quality arts experiences that resonate with our community. Simultaneously, we will prioritize internal processes that promote community engagement, financial sustainability, and accountability.

Looking Ahead:

As we embark on this exciting journey, we invite you to join us in shaping the future of the Rotary Centre for the Arts. Together, we will continue to foster a vibrant and inclusive arts ecosystem that enriches the lives of individuals and strengthens the bonds within our community.

Thank you for your ongoing community support and patronage. With your involvement, use, support and involvement with our centre, we are confident that the next three years will be marked by creativity, innovation, and meaningful impact.


Introducing Our Vision: Elevating Creativity, Inclusivity, and Community Engagement